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WHO 3 by 35 Initiative

Kartavya Desk Staff

Source: WHO

Context: The World Health Organization (WHO) has launched the 3 by 35 Initiative, aiming to reduce harmful product consumption and generate sustainable public revenue through targeted health taxes.

About WHO 3 by 35 Initiative:

What It Is?

• A global initiative to increase the real prices of tobacco, alcohol, and sugary drinks by at least 50% by 2035 through higher taxes.

Launched By: The World Health Organization (WHO), in collaboration with global development partners, civil society, and governments.

Objective: To reduce consumption of harmful products, improve public health, and mobilize US$ 1 trillion in additional public revenue by 2035, thereby supporting the Sustainable Development Goals (SDGs).

Key Features:

Tax-Based Strategy: Raise taxes to increase prices of tobacco, alcohol, and sugary drinks by at least 50%.

Country-Specific Approach: Policies tailored to national contexts with technical, legal, and administrative support.

Three Pillars of Action: Mobilizing Countries: Engaging political leaders and ministries to drive action. Supporting Policies: Providing technical assistance for evidence-based, effective health taxes. Building Partnerships: Strengthening civil society roles and fostering global collaboration.

Mobilizing Countries: Engaging political leaders and ministries to drive action.

Supporting Policies: Providing technical assistance for evidence-based, effective health taxes.

Building Partnerships: Strengthening civil society roles and fostering global collaboration.

Expected Impact: Generate up to US$ 3.7 trillion in revenue within 5 years. Save millions of lives by curbing noncommunicable diseases (NCDs). Reduce reliance on foreign aid through sustainable domestic financing.

• Generate up to US$ 3.7 trillion in revenue within 5 years.

• Save millions of lives by curbing noncommunicable diseases (NCDs).

• Reduce reliance on foreign aid through sustainable domestic financing.

Significance:

Public Health Impact: Tackles leading NCDs by reducing harmful consumption habits.

Economic Benefit: Strengthens domestic resource mobilization amid fiscal challenges.

Global Development: Supports countries in achieving health and financing targets under the SDGs.

Equity and Sustainability: Promotes long-term, equitable health financing mechanisms.

AI-assisted content, editorially reviewed by Kartavya Desk Staff.

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