We Rise Initiative

Source: PIB

Context: NITI Aayog’s Women Entrepreneurship Platform (WEP) and DP World launched the ‘We Rise – Women Entrepreneurs Reimagining Inclusive and Sustainable Enterprises’ initiative.

About We Rise Initiative:

• What It Is?

• A joint public–private initiative under WEP’s Award to Reward (ATR) framework. Aimed at identifying and nurturing high-potential women-led MSMEs to become export-ready enterprises.

• A joint public–private initiative under WEP’s Award to Reward (ATR) framework.

• Aimed at identifying and nurturing high-potential women-led MSMEs to become export-ready enterprises.

• Launched By:

• NITI Aayog’s Women Entrepreneurship Platform (WEP) in collaboration with DP World, a global logistics and supply chain leader.

• To scale women-led businesses globally through trade facilitation, mentorship, capacity-building, and access to global value chains. To align with the Government’s vision of women-led development and inclusive economic growth.

• To scale women-led businesses globally through trade facilitation, mentorship, capacity-building, and access to global value chains.

• To align with the Government’s vision of women-led development and inclusive economic growth.

• Key Features:

• Global Expansion Support: 100 women entrepreneurs to be mentored for export readiness and international business operations. Market Access: Selected participants to showcase products at Bharat Mart (Dubai) — a global B2B and B2C marketplace within Jebel Ali Free Zone. Strategic Mentorship: Customized guidance on trade compliance, branding, and cross-border logistics through DP World’s global expertise. Public-Private Partnership Model: Integrates WEP’s ecosystem of 90,000+ women entrepreneurs with DP World’s trade infrastructure. Plug-and-Play Collaboration (ATR): Builds scalable partnerships to address finance, market linkages, legal support, and business growth challenges.

• Global Expansion Support: 100 women entrepreneurs to be mentored for export readiness and international business operations.

• Market Access: Selected participants to showcase products at Bharat Mart (Dubai) — a global B2B and B2C marketplace within Jebel Ali Free Zone.

• Strategic Mentorship: Customized guidance on trade compliance, branding, and cross-border logistics through DP World’s global expertise.

• Public-Private Partnership Model: Integrates WEP’s ecosystem of 90,000+ women entrepreneurs with DP World’s trade infrastructure.

• Plug-and-Play Collaboration (ATR): Builds scalable partnerships to address finance, market linkages, legal support, and business growth challenges.

• Significance:

• Empowers women exporters and boosts India’s women-led MSME ecosystem. Enhances global trade participation of Indian women entrepreneurs in line with Viksit Bharat @2047.

• Empowers women exporters and boosts India’s women-led MSME ecosystem.

• Enhances global trade participation of Indian women entrepreneurs in line with Viksit Bharat @2047.