Seva Se Seekhen Campaign
Kartavya Desk Staff
Source: PIB
Context: Youth volunteers will begin their 15-day engagement at Jan Aushadhi Kendras under the Government of India’s Seva Se Seekhen campaign.
About Seva Se Seekhen Campaign:
• What is It? A youth engagement and hands-on learning campaign designed to involve young citizens in public service environments like Jan Aushadhi Kendras (JAKs).
• A youth engagement and hands-on learning campaign designed to involve young citizens in public service environments like Jan Aushadhi Kendras (JAKs).
• Launched In: Introduced in 2025, as part of India’s National Youth Development Framework.
• Nodal Ministries:
• Ministry of Youth Affairs and Sports Department of Pharmaceuticals, Ministry of Chemicals and Fertilizers
• Ministry of Youth Affairs and Sports
• Department of Pharmaceuticals, Ministry of Chemicals and Fertilizers
• Objectives:
• Foster experiential learning by placing youth in service environments. Enhance public health awareness and generic medicine outreach. Develop soft and technical skills related to inventory, logistics, and community service. Encourage nation-building values like discipline, empathy, and grassroots engagement.
• Foster experiential learning by placing youth in service environments.
• Enhance public health awareness and generic medicine outreach.
• Develop soft and technical skills related to inventory, logistics, and community service.
• Encourage nation-building values like discipline, empathy, and grassroots engagement.
• Key Features:
• Nationwide Deployment: Five youth volunteers per district, embedded in five Jan Aushadhi Kendras each. Total outreach expected across all Indian states and UTs. Target Groups: Volunteers drawn from MY Bharat, NSS, pharmacy colleges, and other youth platforms. Roles and Activities: Supporting day-to-day operations and customer service. Promoting generic medicine literacy. Learning inventory, stock, and logistics management. Engaging in community health awareness campaigns. Duration: 15-day structured internship with guided tasks and observations.
• Nationwide Deployment: Five youth volunteers per district, embedded in five Jan Aushadhi Kendras each. Total outreach expected across all Indian states and UTs.
• Five youth volunteers per district, embedded in five Jan Aushadhi Kendras each.
• Total outreach expected across all Indian states and UTs.
• Target Groups: Volunteers drawn from MY Bharat, NSS, pharmacy colleges, and other youth platforms.
• Roles and Activities: Supporting day-to-day operations and customer service. Promoting generic medicine literacy. Learning inventory, stock, and logistics management. Engaging in community health awareness campaigns.
• Supporting day-to-day operations and customer service.
• Promoting generic medicine literacy.
• Learning inventory, stock, and logistics management.
• Engaging in community health awareness campaigns.
• Duration: 15-day structured internship with guided tasks and observations.